smithpublicity

In-person events like book signings and author appearances at bookstores, which were primarily halted during the coronavirus pandemic, are now making a comeback. Experts from book marketing companies are advocating for these events as a way to promote specific titles. While online promotional opportunities will remain valuable, meeting readers face-to-face to create buzz is always […]

There’s no denying that the internet—through email, blogs, and news sites—significantly impacts book marketing services today. However, with print books still far surpassing digital sales by over 4-to-1, the distribution of physical copies remains essential during marketing campaigns, often relying on traditional mail. Many influential reviewers and journalists appreciate receiving hard copy media kits, emphasizing […]

Regarding marketing a book in today’s digital world, according to book publicity services experts, including high-quality blogs in your promotional strategy is indispensable. The rise in the number of blogs and their readership each year reflects a shift from traditional media to online platforms. Many writers and journalists who would have been confined to print publications […]